
BGS Black Label Mega Charizard X ex Sells for $21,960
Goldin sold a 2025 Mega Charizard X ex Black Star Promo #023 BGS Black Label 10 for $21,960. See the context, population, and market takeaways.

Sold Card
2025 Pokemon Mega Evolution Ultra Premium Collection Black Star Promo #023 Mega Charizard X ex - BGS PRISTINE/Black Label 10 - Pop 7
Sale Price
Platform
Goldin2025 Pokemon Mega Evolution Ultra Premium Collection Black Star Promo #023 Mega Charizard X ex – BGS Black Label 10 Sale Breakdown
On April 6, 2026, Goldin sold a 2025 Pokemon Mega Evolution Ultra Premium Collection Black Star Promo #023 Mega Charizard X ex for $21,960. The card was graded BGS PRISTINE/Black Label 10, with only seven copies at this grade level in the Beckett population report at the time of sale. For Charizard collectors and modern Pokémon investors, this is a notable data point in the ultra-modern high-end market.
In this breakdown, we’ll walk through what this card is, why the grade matters, and how this sale fits into the broader market context.
Card overview: what exactly sold?
Let’s start by identifying the card clearly.
- Character: Mega Charizard X ex (Pokémon TCG)
- Year: 2025
- Set / Product: Mega Evolution Ultra Premium Collection
- Card number: Black Star Promo #023
- Issue type: Black Star promotional card tied to a premium sealed product
- Grading company: Beckett Grading Services (BGS)
- Grade: PRISTINE 10 with Black Label (all four subgrades 10)
- Population: Pop 7 in BGS Black Label at time of sale
This is not a vintage Charizard or a base-set key like 1999 Base 1st Edition, but a modern, premium promo from a high-end product line. The Mega Evolution Ultra Premium Collection is positioned similarly to other Pokémon premium and ultra premium boxes: limited distribution, premium packaging, and exclusive promo cards that do not appear in regular booster sets.
Why this promo matters to collectors
Charizard has anchored Pokémon’s high-end market for decades. While the earliest Charizard cards (Base Set, Neo, etc.) carry the most historical weight, modern and ultra-modern Charizard releases have carved out their own lane with:
- Exclusive premium promos tied to high-end sealed products
- Showcase artwork that highlights special forms like Mega Charizard X and Y
- Shorter print window compared with mass-market sets
This 2025 Black Star Promo #023 Mega Charizard X ex fits that pattern:
- It’s promo-only, so you can’t pull it from standard booster packs.
- It’s tied to an Ultra Premium Collection, which tends to be produced in smaller quantities than regular Elite Trainer Boxes or booster boxes.
- Mega Charizard X remains one of the more visually striking and fan-favorite alternate forms, which helps long-term desirability on the collector side.
Within the broader Charizard market, this card is a key ultra-modern promo, not a flagship rookie-type issue. Collectors tend to treat it as a centerpiece for 2020s-era sealed product Charizard promos.
The power of a BGS Black Label 10
BGS uses four subgrades—centering, corners, edges, and surface—each scored out of 10. To earn a PRISTINE 10 Black Label, a card must receive 10s across all four subgrades. This is stricter than a standard BGS 10 and is widely considered one of the toughest grades to achieve in the hobby.
Why that matters:
- Ultra-low pop: At the time of this sale, only seven copies of this specific card had earned a Black Label 10.
- Condition premium: In general, the market often prices BGS Black Label significantly above PSA 10 and even above BGS 10 (non–Black Label), especially for modern chase cards where most surviving copies are already fairly clean.
- Collector signaling: Black Label status signals that this is effectively a “best known” condition example, which appeals to set builders and high-end Charizard collectors.
Market context and recent sales
For ultra-modern Pokémon cards, price is heavily influenced by:
- Character (Charizard remains the strongest anchor)
- Card status (promo vs pack-pulled, rarity, and desirability)
- Grade and population (PSA 10 vs BGS 10 vs BGS Black Label)
When looking at comps—short for comparables, recent sales of the same or nearly identical card—there are three main reference points collectors typically consider for a card like this:
- Raw or ungraded copies of the same promo
- PSA 10 copies of the same promo
- Other BGS grades, especially BGS 9.5 and BGS 10 non–Black Label
While exact public data for this specific card and grade is limited due to the small population and recent release, the general pattern for premium modern Charizard promos is:
- Raw and PSA 9 examples tend to trade in a relatively accessible price range.
- PSA 10 copies command a noticeable premium over raw, but remain within reach for many collectors.
- BGS Black Label 10 copies, especially when pop counts are in the single digits, often realize multiples of PSA 10 prices.
With this Mega Charizard X ex selling for $21,960 at Goldin on April 6, 2026, the realized price reflects:
- The scarcity of Black Label examples (pop 7)
- Ongoing demand for high-end Charizard cards,
- And the positioning of Goldin as a venue where top-end Pokémon and sports cards tend to find serious bidders.
Given the limited history for this exact promo in Black Label 10, the sale functions more as a market-setting benchmark than a routine comp. Future sales—especially if additional copies achieve Black Label or cross between grading companies—will give clearer context on whether this was the high, middle, or low end of the range.
How this compares to similar Charizard cards
Without overreaching into speculation, we can still place this card in a familiar pattern:
- Premium product Charizard promos from the last decade (Ultra Premium Collections, special boxes) have consistently surfaced in the higher end of the modern Pokémon market when graded gem-mint or better.
- When those same promos achieve PSA 10 or BGS 10 grades, they often command multiples of raw prices.
- Black Label Charizards—whether from premium promos or chase sets—tend to rank among the strongest modern Charizard sales relative to their raw counterparts.
So while this 2025 Mega Charizard X ex is newer than most of the hobby’s landmark Charizard cards, it fits into an established lane: high-end, low-pop, modern Charizard with a best-available grade.
Takeaways for collectors and small sellers
Whether you collect Charizard, modern Pokémon broadly, or you’re considering grading premium promos, here are a few practical observations:
Ultra-modern doesn’t automatically mean overprinted. Premium and ultra premium products often have more constrained distribution than mass-market sets, especially when tied to limited boxes.
Grade remains the main price driver at the top end. The spread between raw, PSA 9, PSA 10, BGS 9.5, BGS 10, and BGS Black Label can be larger than the spread between different Charizard promos from the same era.
Population matters. A pop 7 Black Label run in 2026 is meaningfully scarce. If future submissions stay low, that scarcity becomes a defining trait. If pops rise significantly, price expectations may adjust.
Context over headlines. A $21,960 sale is significant, but it’s only one data point. For buying or selling decisions, it’s smart to look at:
- A range of recent comps across grades
- How often the card appears at auction
- Broader trends in modern Pokémon and Charizard demand
Final thoughts
The $21,960 Goldin sale of the 2025 Pokemon Mega Evolution Ultra Premium Collection Black Star Promo #023 Mega Charizard X ex in BGS PRISTINE/Black Label 10 on April 6, 2026 underscores how strong the top of the modern Pokémon market remains—especially for Charizard and for true top-pop, gem-level condition.
For Charizard-focused collectors, this is a modern flagship promo and a clear example of how grading and population can elevate a card far beyond its raw or lower-grade counterparts. For the wider hobby, it’s another data point showing that select ultra-modern issues, when paired with elite grading outcomes, can comfortably sit alongside older grails in realized prices—without needing any hype, just consistent demand and genuine scarcity.